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Analytics
Revenue, transaction, and customer analytics in the Bag dashboard.
Analytics
Bag provides a built-in analytics dashboard with real-time visibility into your payment operations. No setup required — analytics are available as soon as you process your first transaction.
Revenue Metrics
| Metric | Description |
|---|---|
| Gross revenue | Total collected before fees and refunds |
| Net revenue | After Bag fees, tax remittance, and refunds |
| Revenue by payment method | Stablecoin vs. card breakdown |
| Revenue by network | Per-chain breakdown (Base, Ethereum, Polygon, Solana) |
| Revenue by region | Geographic and currency splits |
| MRR / ARR | Monthly and annual recurring revenue for subscriptions |
Transaction Analytics
| Metric | Description |
|---|---|
| Volume | Total transaction value over time |
| Count | Number of transactions over time |
| Success rate | Percentage of payments that complete successfully |
| Failure rate | Percentage of payments that fail or time out |
| Average transaction value | Mean payment amount |
| Payment method breakdown | Stablecoin vs. card share |
Customer Insights
| Metric | Description |
|---|---|
| Geographic distribution | Where your customers are paying from |
| Payment method preferences | Stablecoin vs. card adoption |
| Subscription cohort analysis | Retention and churn by signup cohort |
Subscription Health
For merchants with recurring billing, the dashboard tracks:
- Active subscriptions — Count and revenue by plan
- Churn rate — Cancellations as a percentage of active subscriptions
- Upgrade/downgrade trends — Plan change patterns over time
- Dunning recovery — Success rate of failed payment retries
Dispute Metrics
- Dispute rate — Disputes as a percentage of total transactions (healthy: < 1%)
- Win rate — Disputes resolved in your favor (healthy: > 50%)
- Average resolution time — Days from dispute opened to resolved
High dispute rates may trigger account reviews. See Refunds & Disputes for prevention best practices.
Accessing Analytics
Analytics are available in the Bag dashboard under the Overview section. For programmatic access to transaction data, see the Analytics integration guide.